Strava x UTMB®
Bringing the Alps to life with video on Strava.
Video and 3D maps are game-changers for the Strava experience.
To properly launch these features, we showcased them in the incredible Mont-Blanc Massif near Chamonix, France.
The stunning topography of the UTMB® Mont-Blanc races were the perfect setting to highlight video and 3D maps.
So we invited anyone who was there to bring their experience to life on Strava – and invited everyone else to follow them.
On-the-ground assets:
Bringing UTMB® to life:
